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 MBA Lifecycle Survey Suite 

GME Lifecycle Survey Suite | Fees

The following pricing plans are available for the GME Lifecycle Survey Suite. Participating programs will choose one of these Decision Packages for each survey engaged. These fees are per survey per program. These fees include the license to our copyrighted lifecycle questionnaires, survey and database programming along with associated quality assurance, survey fielding and respondent support, project management, advanced analyses, school support, and report development.

We leverage economies of scale with a template-driven approach so that our fees are much lower than schools conducting similar surveys internally while providing advanced analyses and benchmarking not available with internally-conducted surveys.

These packages are identical for all GME Lifecycle Surveys (Entry, Midterm, Exit, and Alumni) with the exception of the Alumni Survey. The Monitor Decision Package and Custom Survey Package are not available for the Alumni Survey since custom questions are included in the First Year Development fee for that initiative (more information available here in this support article).

Click on each row for a feature description or click here to show them all.



 

Decision Packages

  Monitor Roadmap Guidance
Fielding
  Questionnaire Annual License
End-user license agreement for limited use of copyright questionnaire template.
  Maximum Number of Students Surveyed Unlimited Unlimited Unlimited
Collect an unlimited number of responses (one response per student).
  Survey Fielding Length 3 Weeks 3+ Weeks 3+ Weeks
Includes web survey fielding up to 3 weeks (2 survey invitations and student survey support). Survey extensions beyond 3 weeks available with advanced packages.
  Respondent Survey Support
Survey support for students/alumni.
  Standard Support
Receive assistance via our support ticketing platform and self-service knowledge base.
  Premium Support  
Dedicated phone and email support to answer any of your questions. (Included in the First Year Development Fee)
  Custom Survey Package   Optional $750 Optional $750
You can add up to 10 (open- or closed-ended questions) to the end of the standard questionnaire. Percept Research will assist you with designing the questions to collect actionable insight. It will take up to two weeks to complete the custom programming and associated quality assurance testing once the custom questions are finalized. Please keep this in mind when scheduling the survey start date. Data collected from customized questions will be presented as tables.
  Print Survey Tabulation (Exit only) Optional $200 Optional $200 Optional $200
Tabulation by manual double layer data entry of an unlimited number of completed print surveys.
Analysis
  Descriptive Quantitative Statistics
Means, minimums, maximums, standard deviation, and number of responses for each quantitative question.
  Summary of Verbatims
Raw (unedited) responses to open-ended questions with opt-in linkage to respondents.
  Internal Trends  
Time series data analysis of each quantitative question over three years to detect general patterns and project the future direction of this pattern.
  Key Driver Analysis  
Graphical analysis of your program's key drivers of loyalty based on brand ratings and (derived or stated) importance to provide decision guides for translating respondent perceptions into strategic allocations of organizational investments.
  Industry Benchmarks & Trends  
Benchmark comparisons to program type, size, and geographic region metrics.
  Peer Benchmarks  
Benchmark comparisons to a composite of self-selected peer programs.
  Verbatim Word Clouds    
A visual representation of verbatim responses to open-ended questions. These clouds give greater prominence to words that appear more frequently in the response text.
  Analyst Commentary & Data-Driven Recommendations    
Key findings and analyst commentary derived from your trended results compared to industry norms and your peers as well as your most recent Key Driver Analysis to provide an assessment on the branding and delivery of your program.
Reports
  Topline Summary
A concise set of tables for all of the closed-ended questions in the survey. This summary only includes the data from most recent cohort and does not include the internal trends, Loyalty Index, Key Driver Analysis, industry benchmarks, or peer comparisons. This summary is designed to provide a quick snapshot of results from your most recent cohort of students - it is not intended to serve as a stand-alone report to drive continuous improvement.
  Verbatims Summary
A summary of all verbatim responses in original format (no editing) for each open-ended question. If confidentiality waived by respondent, comments will be identified for potential follow-up for conflict resolution or marketing testimonial.
  Program Roadmap & Market Trends Report  
A graphical display of your trended program results compared to standard industry segments and self-selected peer programs including high-level commentary and all metrics charted for comparative assessment. Includes Loyalty Index and Key Driver Analysis to drive continuous improvement.
  Additional Program Roadmap & Market Trends Report   Optional $500 Optional $500
An additional Program Roadmap & Market Trends Report with a new set of peers - at least 3 peer programs cannot match in each report ordered.
  Masked Data Set   Optional $100 Optional $100
An Excel file of all quantitative results with demographic metrics grouped into categories to preserve student confidentiality while providing a data file for internal analysis.
  Executive Summary    
Key findings and analyst commentary presented in a concise summary. Percept Research analysts dissect your trended results compared to industry norms and your peers along with your most recent Key Driver Analysis to provide an assessment on the branding and delivery of your program.

First Year Development Fee ($1,300 for Entry, Midterm, Exit | $2,800 for Alumni)

Includes questionnaire branding (school logo and naming convention), Premium Support, and survey administrator training for optimal response rates and report interpretation. The Development Fee is recurring for Alumni Surveys as they are administered every 3-5 years due to their longitudinal nature.

CTA EMBAC member discount dark

   

CTA MBAR member discount

     

As the research partner of the Executive MBA Council and the MBA Roundtable, Percept Research is proud to offer discounts to the First Year Development Fees to members of these collaborative organizations. If your school is a member of either of these organizations, your program may qualify.

Please be sure to indicate if your school is a member institution when submitting a registration form (in the 'How to Buy' page) for each GME Lifecycle survey.

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