News and Events

Communications Consultant Susannah Stayter Joins Percept Research

Posted by Brian Mahoney on Thursday, Mar 30, 2017

 Percept Research, a leading management education market research consultancy, announced that Susannah Stayter has joined the client services team as a Marketing Communications Consultant. Susannah will help lead the firm’s consulting engagements such as information sessions optimization, influential testimonial development, social media strategy, and marketing communications. She will also serve as a key resource in translating client custom research into actionable recommendations.

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Topics: Marketing Strategy, Marketing Communications, Staff, Susannah Stayter

Percept Research Presents Lead Generation Best Practices

Posted by Barbara Coward on Wednesday, Oct 30, 2013

Percept Research Marketing Consultant, Barbara Coward, and Kathy Hagens, MBA Program Director at the University of Wisconsin - Oshkosh, co-presented to an overflow audience at the 2013 Executive MBA Council Conference held October 20-23 in Houston. The session, entitled “Revolutionize Your Recruitment,” shared best practices employed during a successful campaign to generate recruitment leads for the newly-launched Executive MBA program at the University of Wisconsin - Oshkosh.

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Topics: Barbara Coward, Admissions, Conference, Marketing Communications, Lead Nurturing, Lead Generation

MBA Lifecycle Brochure Wins ADDY Award

Posted by Brian Mahoney on Monday, Mar 15, 2010

Percept Research is proud to announce that our recent print brochure called “Merely an Outline” focused on the MBA Lifecycle recently won the ADDY® Silver award by the Raleigh-Durham chapter of the American Advertising Federation for creative excellence.

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Topics: Marketing Communications

Dedication of FedEx Global Education Center at UNC Chapel Hill

Posted by Brian Mahoney on Friday, Oct 26, 2007

Percept Research attended the dedication of the FedEx Global Education Center at the University of North Carolina at Chapel Hill on October 27, 2007.  Teaming with the Office of International Affairs, Percept Research spearheaded the development of the UNC Global communications brand and new UNC Global website.

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Topics: Marketing Communications, website development