--- title: Percept Research News Content | Brian Mahoney description: Brian Mahoney | Percept Research's News and Events --- [![MBA Lifecycle Survey Suite](https://www.mbalifecycle.com/hs-fs/file-2121422720-gif/images/Percept_Research_logo_300_noslogan-1.gif "MBA Lifecycle Survey Suite")](https://www.mbalifecycle.com/) Search this site on Google Search Google News and Events ## [Percept Research Announces EMBA Council Bundled Industry Insights](https://www.mbalifecycle.com/content/percept-research-announces-emba-council-bundled-industry-insights) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Thursday, Sep 28, 2023 - [Tweet](https://twitter.com/share) [![Executive MBA Benchmarking Summaries](https://www.mbalifecycle.com/hubfs/Sales/blog%20EMBAC%20Report%20Bundles/Announcing%20Bundled%20EMBAC%20Insights-bright%20blue-800p.png) ](https://www.mbalifecycle.com/content/percept-research-announces-emba-council-bundled-industry-insights)   Percept Research is pleased to announce an updated bundled format for Executive Summaries available to Executive MBA Council member schools that participate in the annual EMBA Program Survey. [Read More](https://www.mbalifecycle.com/content/percept-research-announces-emba-council-bundled-industry-insights) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-announces-emba-council-bundled-industry-insights#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [EMBAC](https://www.mbalifecycle.com/content/topic/embac), [Analysis/Reporting](https://www.mbalifecycle.com/content/topic/analysisreporting) ## [Percept Research Announces Enhanced Executive Summaries for EMBA Council Members](https://www.mbalifecycle.com/content/embac-executive-summaries) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Friday, Mar 17, 2023 - [Tweet](https://twitter.com/share) [![Executive MBA Benchmarking Summaries](https://www.mbalifecycle.com/hubfs/images/2023%20news%20images/Executive%20MBA%20Benchmarking%20Summaries%20600.png) ](https://www.mbalifecycle.com/content/embac-executive-summaries) Percept Research is pleased to announce an updated format for Executive Summaries available to members of the Executive MBA Council that participate in the annual EMBA Program Survey. [Read More](https://www.mbalifecycle.com/content/embac-executive-summaries) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/embac-executive-summaries#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [EMBAC](https://www.mbalifecycle.com/content/topic/embac), [Analysis/Reporting](https://www.mbalifecycle.com/content/topic/analysisreporting) ## [Percept Research Attends 2021 Executive MBA Southeast Regional Meeting](https://www.mbalifecycle.com/content/percept-research-attends-2021-executive-mba-southeast-regional-meeting) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Tuesday, Jul 20, 2021 - [Tweet](https://twitter.com/share) [![](https://www.mbalifecycle.com/hubfs/images/2021%20EMBAC%20SE%20Regional%20Meeting/Reflection%20Renewal%20Reimagined_2021%20EMBAC%20SE%20Regional.jpeg) ](https://www.mbalifecycle.com/content/percept-research-attends-2021-executive-mba-southeast-regional-meeting) [Percept Research](http://www.perceptresearch.com/) attended the 2021 Executive MBA Council Southeast regional meeting May 3-5. The virtual event was hosted by Harbert College of Business at Auburn University and brought together over 65 attendees.  [Read More](https://www.mbalifecycle.com/content/percept-research-attends-2021-executive-mba-southeast-regional-meeting) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-attends-2021-executive-mba-southeast-regional-meeting#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [EMBAC](https://www.mbalifecycle.com/content/topic/embac), [Conference](https://www.mbalifecycle.com/content/topic/conference) ## [Percept Research Presents Leading Factors of EMBA Program Differentiation & Success](https://www.mbalifecycle.com/content/percept-research-presents-leading-factors-of-emba-program-differentiation-success) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Tuesday, Apr 28, 2020 - [Tweet](https://twitter.com/share) [![Bettina Kosiel (Oxford) and Nina Landauer (Mannheim)](https://www.mbalifecycle.com/hubfs/images/2019%20EMBAC%20Annual%20Conference/Bettina%20Kosiel%20%28Oxford%29%20and%20Nina%20Landauer%20%28Mannheim%29.jpg) ](https://www.mbalifecycle.com/content/percept-research-presents-leading-factors-of-emba-program-differentiation-success) ##### ***With COVID-19 currently limiting travel, we thought it would be a good time to post an article about the great learning and networking opportunities at the most recent 2019 Executive MBA Conference.*** ##### [Percept Research](http://www.perceptresearch.com) attended the Executive MBA Council annual conference in Orlando, Florida from October 13-16, 2019. Themed “*Experience the Magic,*" the conference drew over 450 registrants from 152 schools and 26 countries. We are excited to share some of our experiences from the meeting. **Promising 2019 Management Education Insights** Approximately 85% of the EMBA programs in the council membership completed the 2019 *Membership Program Survey,* which is conducted by Percept Research. The Executive MBA Council includes more than 200 colleges and universities that administer 300+ programs in more than 30 countries worldwide. This annual benchmarking survey revealed that member schools are receiving more applications than ever before with a 31.6% increase in applications received since 2015. The proportion of enrolled female EMBA students increased to 31.2% in 2019, the highest on record indicating a promising trend towards closing the gender gap. [Read More](https://www.mbalifecycle.com/content/percept-research-presents-leading-factors-of-emba-program-differentiation-success) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-presents-leading-factors-of-emba-program-differentiation-success#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [EMBAC](https://www.mbalifecycle.com/content/topic/embac), [Conference](https://www.mbalifecycle.com/content/topic/conference), [Jerry Helisek](https://www.mbalifecycle.com/content/topic/jerry-helisek) ## [Percept Research Promotes Management Education Market Research at 2019 ACBSP Annual Conference](https://www.mbalifecycle.com/content/percept-research-promotes-management-education-market-research-at-2019-acbsp-annual-conference) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Wednesday, Feb 5, 2020 - [Tweet](https://twitter.com/share) [![Brian Mahoney (Managing Partner) in front of our booth](https://www.mbalifecycle.com/hubfs/images/2019%20ACBSP%20Annual%20Conference/Brian%20Mahoney%20%28Managing%20Partner%29%20in%20front%20of%20our%20booth.jpg) ](https://www.mbalifecycle.com/content/percept-research-promotes-management-education-market-research-at-2019-acbsp-annual-conference) [Percept Research](http://www.perceptresearch.com/) attended the ACBSP Annual Conference in Houston, Texas from June 21-24. The event hosted by the Accreditation Council for Business Schools and Programs brought together over 800 attendees. The theme of the conference this year was ‘The Art of Developing Entrepreneurial Leaders’ with more than 70 sessions featuring presenters who are thought leaders in their respective areas, in three educational tracks: Accreditation, Teaching Excellence, and The Art of Developing Entrepreneurial Leaders. Houston-style Welcome Reception with great sounds from the Brass Animals band Sessions and panels covered topics such as ‘Assessing Student Learning Outcomes,’ ‘Teaching the Netflix Generation,’ ‘Using Learning Styles to Transform Business Education,’ and ‘Developing Soft Skills in Future Entrepreneurial Leaders’ among others. [Read More](https://www.mbalifecycle.com/content/percept-research-promotes-management-education-market-research-at-2019-acbsp-annual-conference) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-promotes-management-education-market-research-at-2019-acbsp-annual-conference#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [Conference](https://www.mbalifecycle.com/content/topic/conference), [ACBSP](https://www.mbalifecycle.com/content/topic/acbsp) ## [Percept Research Promotes Business School Market Research at 2019 IACBE Annual Conference](https://www.mbalifecycle.com/content/percept-research-promotes-business-school-market-research-at-2019-iacbe-annual-conference) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Thursday, Nov 7, 2019 - [Tweet](https://twitter.com/share) [![f-Brian Mahoney discussing market research needs and offerings_IACBE Conference 2019](https://www.mbalifecycle.com/hubfs/images/2019%20IACBE%20Conference/f-Brian%20Mahoney%20discussing%20market%20research%20needs%20and%20offerings_IACBE%20Conference%202019.jpg) ](https://www.mbalifecycle.com/content/percept-research-promotes-business-school-market-research-at-2019-iacbe-annual-conference) The International Accreditation Council for Business Education (IACBE) hosted its 2019 Annual Conference & Assembly Meeting in Las Vegas, Nevada on April 8-12. [Percept Research](http://www.perceptresearch.com/) was represented by Brian Mahoney, Managing Partner. The event brought together over 240 attendees. The theme of the meeting this year was ‘Moving. Forward. Together’ and included a variety of technical presentations, accreditation training sessions, and a student case-study competition. The four-day conference was packed with sessions for faculty, deans, program managers and staff. IACBE welcome 2019 Sessions and panels covered topics such as ‘Optimizing Student Success through Innovative Alternative Delivery Methods,’ ‘Integrating Data-Driven Simulations and Cases into Business Education,’ ‘Creating a Culture of Feedback,’ and ‘Determining Your Faculty IQ’ among others. [Read More](https://www.mbalifecycle.com/content/percept-research-promotes-business-school-market-research-at-2019-iacbe-annual-conference) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-promotes-business-school-market-research-at-2019-iacbe-annual-conference#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [Conference](https://www.mbalifecycle.com/content/topic/conference), [IACBE](https://www.mbalifecycle.com/content/topic/iacbe) ## [Percept Research Attends 2018 UNICON Team Development Conference](https://www.mbalifecycle.com/content/percept-research-attends-2018-unicon-team-development-conference) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Wednesday, Feb 6, 2019 - [Tweet](https://twitter.com/share) [![Bill Scheurer (UNICON Executive Director) and Peter Hirst (MIT Sloan, UNICON Board Chair)](https://www.mbalifecycle.com/hubfs/images/2018%20UNICON%20TDC/Bill%20Scheurer%20%28UNICON%20Executive%20Director%29%20and%20Peter%20Hirst%20%28MIT%20Sloan,%20UNICON%20Board%20Chair%29.jpg) ](https://www.mbalifecycle.com/content/percept-research-attends-2018-unicon-team-development-conference) Brian Mahoney of [Percept Research](http://www.perceptresearch.com/), attended the UNICON Team Development Conference held November 28–30, 2018 by the [University of Maryland Robert H. Smith School of Business](https://www.rhsmith.umd.edu/centers-excellence/center-excellence-service/initiatives-programs/executive-education). This year's theme was " Executive Education & Beyond: Growth through Unique Partnerships." UNICON hosted sessions focused on thinking radically about the services offered by university-based executive education providers and how to collaborate with each other and competitors to continue to add value to the customers served. Presentations, panel discussions, exercises and break-out sessions facilitated an exploration of how to be innovative and adapt to the increasingly crowded and competitive executive education landscape. We are excited to share some of our learnings and experiences from the conference… [Read More](https://www.mbalifecycle.com/content/percept-research-attends-2018-unicon-team-development-conference) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-attends-2018-unicon-team-development-conference#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [Conference](https://www.mbalifecycle.com/content/topic/conference), [UNICON](https://www.mbalifecycle.com/content/topic/unicon), [executive education](https://www.mbalifecycle.com/content/topic/executive-education) ## [Percept Research Presents ‘Future of the EMBA’ at 2018 Executive MBA Council Conference](https://www.mbalifecycle.com/content/percept-research-presents-future-of-the-emba-at-2018-executive-mba-council-conference) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Wednesday, Jan 16, 2019 - [Tweet](https://twitter.com/share) [![Welcome to Madrid_Maria-Eugenia Marin (IE Business School) and Matthew Gibb (HEC)](https://www.mbalifecycle.com/hubfs/images/2018%20EMBAC%20Annual%20Conference/Welcome%20to%20Madrid_Maria-Eugenia%20Marin%20%28IE%20Business%20School%29%20and%20Matthew%20Gibb%20%28HEC%29.jpg) ](https://www.mbalifecycle.com/content/percept-research-presents-future-of-the-emba-at-2018-executive-mba-council-conference) [Percept Research](http://www.perceptresearch.com) attended the 2018 Executive MBA Council annual conference in Madrid, Spain from October 14-17. The conference theme of “*Dream. Discover. Disrupt.” *and included sessions such as “Lifelong learning in the digital age,” “Beyond Innovation: Extreme Disruption in Form and Content of Experiential Learning for EMBA Programs,” “Tilting at Windmills? Chatbots Can Disprove Your Tech Fears (and Make Students Think You’re Cool),” and “Disruption, Innovation, and Entrepreneurship in EMBA Education” among others. We are excited to share some of our learnings and experiences from the conference… [Read More](https://www.mbalifecycle.com/content/percept-research-presents-future-of-the-emba-at-2018-executive-mba-council-conference) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-presents-future-of-the-emba-at-2018-executive-mba-council-conference#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [EMBAC](https://www.mbalifecycle.com/content/topic/embac), [Conference](https://www.mbalifecycle.com/content/topic/conference), [Executive MBA](https://www.mbalifecycle.com/content/topic/executive-mba) ## [Percept Research Promotes MBA Market Research at 2018 IACBE Annual Conference & Assembly Meeting](https://www.mbalifecycle.com/content/percept-research-promotes-market-research-at-2018-iacbe-annual-conference-assembly-meeting) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Wednesday, Jun 20, 2018 - [Tweet](https://twitter.com/share) [![Brian Mahoney chats with IACBE attendee](https://www.mbalifecycle.com/hubfs/images/2018%20IACBE%20Annual%20Conference/Brian%20Mahoney%20chats%20with%20IACBE%20attendee.jpg) ](https://www.mbalifecycle.com/content/percept-research-promotes-market-research-at-2018-iacbe-annual-conference-assembly-meeting) The International Accreditation Council for Business Education (IACBE) hosted its 2018 Annual Conference & Assembly Meeting in New Orleans, USA on April 17-20. [Percept Research](http://www.perceptresearch.com/) was represented by Brian Mahoney and Rodney Alsup. The event brought together over 240 attendees. The theme of the meeting this year was ‘Business Education: Learn. Apply. Experience’ and included a variety of technical presentations, accreditation training sessions, and a student case-study competition. [Read More](https://www.mbalifecycle.com/content/percept-research-promotes-market-research-at-2018-iacbe-annual-conference-assembly-meeting) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-promotes-market-research-at-2018-iacbe-annual-conference-assembly-meeting#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [Conference](https://www.mbalifecycle.com/content/topic/conference), [Rodney Alsup](https://www.mbalifecycle.com/content/topic/rodney-alsup), [IACBE](https://www.mbalifecycle.com/content/topic/iacbe) ## [Percept Research Presents Future of Exec Ed Insights at 2017 UNICON Team Development Conference](https://www.mbalifecycle.com/content/percept-research-presents-future-of-exec-ed-insights-at-2017-unicon-team-development-conference) Posted by [Brian Mahoney](https://www.mbalifecycle.com/content/author/brian-mahoney) on Tuesday, Mar 13, 2018 - [Tweet](https://twitter.com/share) [![Introduction_2017 UNICON TDC.jpg](https://www.mbalifecycle.com/hubfs/images/2017%20UNICON%20TDC/Introduction_2017%20UNICON%20TDC.jpg) ](https://www.mbalifecycle.com/content/percept-research-presents-future-of-exec-ed-insights-at-2017-unicon-team-development-conference) Brian Mahoney of [Percept Research](http://www.perceptresearch.com/), presented insights into the future management eduation needs of the digital generations at the UNICON Team Development Conference held November 29 – December 1, 2017 at [Tecnológico de Monterrey](http://extension.ccm.itesm.mx:8080/educacionejecutiva/itesm/programas/areastematicas?a=1) (ITESM). This year's theme was "Creating the Future of Executive Education." UNICON hosted sessions on the impact of new technologies and how they may shape executive education in the very near future. Technologies like artificial intelligence and machine learning have the potential to disrupt current content delivery models and their financial underpinnings. Presentations, panel discussions, exercises and break-out sessions facilitated an exploration of new trends and technologies for executive development, the implications of the digital generation on business education, disruption in education and more. [Read More](https://www.mbalifecycle.com/content/percept-research-presents-future-of-exec-ed-insights-at-2017-unicon-team-development-conference) 0 Comments [Click here to read/write comments](https://www.mbalifecycle.com/content/percept-research-presents-future-of-exec-ed-insights-at-2017-unicon-team-development-conference#comments-listing) Topics: [Brian Mahoney](https://www.mbalifecycle.com/content/topic/brian-mahoney), [Conference](https://www.mbalifecycle.com/content/topic/conference), [UNICON](https://www.mbalifecycle.com/content/topic/unicon), [executive education](https://www.mbalifecycle.com/content/topic/executive-education) [All posts](https://www.mbalifecycle.com/content/all) [Next](https://www.mbalifecycle.com/content/topic/brian-mahoney/page/2)   [![MBA Student Entry Survey](https://no-cache.hubspot.com/cta/default/80674/ae35d0fb-0e9b-402f-a88b-b0dca877cc12.png)](https://cta-redirect.hubspot.com/cta/redirect/80674/ae35d0fb-0e9b-402f-a88b-b0dca877cc12) ### News: Subscribe by Email ### Latest Posts [Home](https://www.mbalifecycle.com/) | [Entry](https://www.mbalifecycle.com/mba-student-entry-survey-overview/) | [Midterm](https://www.mbalifecycle.com/mba-midterm-survey-overview/) | [Exit ](https://www.mbalifecycle.com/mba-student-exit-survey-overview/) | [Alumni](https://www.mbalifecycle.com/mba-alumni-survey-overview/) | [Custom Research](https://www.mbalifecycle.com/business-school-market-research/) | [Consulting](https://www.mbalifecycle.com/business-school-consulting/) | [About Us](https://www.mbalifecycle.com/about-percept-research/) | [News](https://www.mbalifecycle.com/buzz/) | [Blog](https://www.mbalifecycle.com/blog/) © 2026 Percept Research