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Business School Marketing Research and Communications

Our experience in marketing research and communication strategy extends to many areas. Our broad range of research and consulting services include...

Market Assessment

  • Competitive Benchmarking
  • Constituent Loyalty Assessment
  • Product Expansion Feasibility Studies
  • Revenue Analysis
  • Internal Executive Interviews
  • Proposal Win/Loss Tactical Analysis
  • Market Share Assessment
  • Focus Groups (Internal & External)
  • Social Media Research

Brand Development

  • Concept & Product Testing
  • Messaging Development
  • Identity & Naming
  • Image & Awareness
  • Media & Copy Testing

Consulting